How do I know if my SongFly campaign is going well? How do I read the SongFly results?

How do I know if my SongFly campaign is going well? How do I read the SongFly results?

We can give you a full picture of results on the channel you are advertising in, with in-depth metrics like impressions, clicks, and more. Regarding conversions into streams, we suggest you try to upload a custom creative for your track (or use SongFolder+ to access our stock video library). Often times this may help with converting higher-intent users. We also suggest:

  • Looking at the countries you are targeting in your campaign vs the countries where you are seeing streaming growth. Often times our SongFly attribution playlist only captures a portion of the streams because some people listen direct off of your profile.
  • Checking the back-end of the other streaming services where your campaign is currently sending traffic like Apple, Youtube Music, Deezer, to check the streams there. If you want to only send traffic to Spotify, for example, make sure to edit this in your campaign settings.